Hi :) My name is Tori Lesikar and I’m a creative and highly-strategic marketer with 15+ years in digital, social, influencer, content, and brand comms/visuals. I currently manage social media, brand advertising, digital media and influencer programs for SOREL, where I’ve helped establish and grow its social media presence from scratch.
My goal is to concept and develop compelling brand stories, and my speciality is making sure those stories are seen and heard. As a strategist, I’m highly-motivated by public emotion, pop culture, and trends. As a creative, my aesthetic is playful, innovative, smart and always thumb-stopping. As a manager and leader, my priority is creating a happy, supported environment where people can learn, grow, and produce their best work.
My work has been featured in: